Marine mammals face global threats such as commercial whaling, fishing and pollution. These challenges jeopardise their survival and the balance of marine environments. Happywhale is on a mission to enhance understanding and concern for marine ecosystems through conservation science and education. By sharing your images of marine mammals, you can help learn more about these magnificent creatures, their migratory patterns and population dynamics. They use state-of-the-art image processing algorithms to match whale photos with scientific collections. This newly developed efficiency now makes global whale tracking more possible than ever.